The Coffee Chain Looks to Grow Nationwide
After 25 years of serving New England, Aroma Joe’s is ready to expand into new markets across the country. The coffee chain, known for its strong presence in the Northeast, is looking to reach more customers in other regions.
Strategic and Responsible Growth
Erica Tarnowski, the director of franchise development at Aroma Joe’s, stressed the importance of growing in a strategic and responsible way. “We see a lot of opportunity to grow our footprint beyond the eight states we’re in now due to increased brand awareness and a stronger staff infrastructure,” Tarnowski said. “But, we’ll continue to be intentional with our growth and make sure we’re doing it the right way.”
A Steady Growth Path
With over 120 locations across New Hampshire, Maine, Massachusetts, Rhode Island, and Connecticut, Aroma Joe’s has seen steady growth in recent years. The company was founded in 2000 by cousins Marty and Tim McKenna and Mike and Brian Sillon in Scarborough, Maine. The brand began franchising in 2012 and has continued to grow ever since.
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